Pain relievers describe how exactly your products and services alleviate specific customer pains. They explicitly outline how you intend to eliminate or reduce some of the things that annoy your customers before, during, or after they are trying to complete a job or that prevent them from doing so. Use this to help you fill out the Value Map.
Identify the Pain Relievers that will resonate with your customers the most.
Pain relievers describe how exactly your products and services alleviate specific customer pains. They explicitly outline how you intend to eliminate or reduce some of the things that annoy your customers before, during, or after they are trying to complete a job or that prevent them from doing so. Use this to help you fill out the Value Map.
Identify the Pain Relievers that will resonate with your customers the most.