The Nonviolent Requests Guide
Turn a tense moment into a clear request in four steps: what you observed, how you feel, what you need, and what you're asking for. Lists of feelings and needs help you find the right words.
The playbooks walk you through it with your team.
The right words alone won't fix a team
A great tool is just the starting point.
Downloading a Strategyzer tool gives you a practical starting point you can use today. The real value comes from knowing when to use it, how to use it well, and what to do next. That’s what Strategyzer Playbooks are for.
Guided methods
Step-by-step guidance for applying Strategyzer’s methods with your team, instead of just filling in a static template on your own.
The full Strategyzer toolkit
The Business Model Canvas, the Value Proposition Canvas, the Testing Card, the Portfolio Map, and more: Strategyzer’s full library of interconnected tools and methods, ready to use.
Ready-to-run sessions
Facilitation guides, agendas, and digital whiteboards so you can run a session with your team this week, not next quarter.
About the Nonviolent Requests Guide
Ask for what you need without blame
Why use the Nonviolent Requests Guide?
Start from what you observed
Describe what happened, so the conversation begins with a fact everyone can agree on.
Name feelings and needs
Use the lists of feelings and needs to say precisely what is going on for you.
Make a clear request
End with a specific request the other person can say yes or no to.
See what a playbook actually looks like
A playbook is not a course, a template pack, or a consulting engagement. It’s guided work that takes your team through a proven Strategyzer method one step at a time.
See Strategyzer Playbooks in action
You have the tool.
Here's what teams do next
Each one is a session you can run with your team this week,
with the agenda and whiteboard included.
Strong value proposition and differenciation with Gen AI
Sharpen your value proposition, test stronger messaging, and find what makes buyers act.
Competing on business models
Use proven strategy tools to analyze your business model and make clearer competitive choices.
Idea generation
Turn customer insights into stronger ideas, then prioritize what deserves testing next.
Run customer profile interviews
Run better interviews, capture real evidence, and turn conversations into useful customer profiles.
Download the Nonviolent Requests Guide
Get the guide as a printable template, ready for your next difficult conversation.
- A3 PDF, ready to print and keep within reach
- Four-step structure, observation, feeling, need, and request
- Lists of feelings and needs, adapted from the Center for Nonviolent Communication
- Free to download and share with your team
Describe what happened, name how you feel and what you need, and ask for what would help.
