The Fact Finder
Spot when a statement is an assumption, a generalization, a limitation, or a judgment, and ask the question that brings it back to the facts. Each pattern comes with phrases to listen for and questions to ask.
The playbooks show you how to put it into practice.
Better questions alone won't align a team
A great tool is just the starting point.
Downloading a Strategyzer tool gives you a practical starting point you can use today. The real value comes from knowing when to use it, how to use it well, and what to do next. That’s what Strategyzer Playbooks are for.
Guided methods
Step-by-step guidance for applying Strategyzer’s methods with your team, instead of just filling in a static template on your own.
The full Strategyzer toolkit
The Business Model Canvas, the Value Proposition Canvas, the Testing Card, the Portfolio Map, and more: Strategyzer’s full library of interconnected tools and methods, ready to use.
Ready-to-run sessions
Facilitation guides, agendas, and digital whiteboards so you can run a session with your team this week, not next quarter.
About the Fact Finder
Turn opinions back into facts
Why use the Fact Finder?
Separate facts from interpretations
Tell physically observable facts apart from the perceptions and interpretations built on them.
Recognize the patterns
Listen for incomplete facts, assumptions, generalizations, limitations, and judgments as they come up.
Ask the right question
Use the matching questions to get the precision and evidence a conversation needs.
See what a playbook actually looks like
A playbook is not a course, a template pack, or a consulting engagement. It’s guided work that takes your team through a proven Strategyzer method one step at a time.
See Strategyzer Playbooks in action
You have the tool.
Here's what teams do next
Each one is a session you can run with your team this week,
with the agenda and whiteboard included.
Strong value proposition and differenciation with Gen AI
Sharpen your value proposition, test stronger messaging, and find what makes buyers act.
Competing on business models
Use proven strategy tools to analyze your business model and make clearer competitive choices.
Idea generation
Turn customer insights into stronger ideas, then prioritize what deserves testing next.
Run customer profile interviews
Run better interviews, capture real evidence, and turn conversations into useful customer profiles.
Download the Fact Finder
Get the Fact Finder as a printable template, ready for your next team meeting.
- A3 PDF, ready to print and keep on the table
- Five patterns to spot, from assumptions to judgments
- What to hear and what to ask, side by side for each pattern
- Free to download and share with your team
Listen for what's missing, ask the matching question, and get back to the facts.
