How to use the Value Proposition Canvas
In this webinar Benson Garner introduces participants to the Value Proposition Canvas, shows them how to use it, and shares common pitfalls and best practices when working with the tool.
Benson is a business design consultant and a member of the Strategyzer content team. He helps companies of every shape and size, big, small, and everything in between to design or even redesign their business models and their value propositions. And at Strategyzer he also helps to create content for the Strategyzer workshops, the online course, Strategyzer blog, webinars. He is a contributor to our book: Value Proposition design.