The official tool · From the creators

The Mission Model Canvas

Map how your non-profit organization creates value, using an adaptation of the Business Model Canvas. See how your whole organization delivers its mission on one page.

The playbooks show you what to do next.

$299/yr · All playbooks and templates · 14-day money-back guarantee
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A canvas alone won't deliver your mission

A great tool is just the starting point.

Downloading a Strategyzer tool gives you a practical starting point you can use today. The real value comes from knowing when to use it, how to use it well, and what to do next. That’s what Strategyzer Playbooks are for.

Not just a download

Guided methods

Step-by-step guidance for applying Strategyzer’s methods with your team, instead of just filling in a static template on your own.

One connected system

The full Strategyzer toolkit

The Business Model Canvas, the Value Proposition Canvas, the Testing Card, the Portfolio Map, and more: Strategyzer’s full library of interconnected tools and methods, ready to use.

Not just a download

Ready-to-run sessions

Facilitation guides, agendas, and digital whiteboards so you can run a session with your team this week, not next quarter.

About the Mission Model Canvas

Map how your mission creates value

Why use the Mission Model Canvas?

Built for non-profits

An adaptation of the Business Model Canvas for organizations whose success is measured by their mission.

See the whole organization

Put all the building blocks of how you deliver your mission on one page.

Share a common language

Give your team, board, and partners one picture to discuss and improve.

Inside the subscription

See what a playbook actually looks like

A playbook is not a course, a template pack, or a consulting engagement. It’s guided work that takes your team through a proven Strategyzer method one step at a time.

Play

See Strategyzer Playbooks in action

Four playbooks built on this tool

You have the tool.
Here's what teams do next

Each one is a session you can run with your team this week,
with the agenda and whiteboard included.

Innovation

Map out your business model (with B2C examples)

Achieve a completed Business Model Canvas for your own business using step-by-step guidance and simple B2C examples like Netflix and Mixue.

Innovation

Map out your business model (with B2B examples)

Achieve a completed Business Model Canvas for your own business using step-by-step guidance and simple B2B examples like Xerox and Michelin Fleet Solutions.

Strategy

Competing on Business Models

Competing on Business Models is a hands-on playbook that helps teams design, refine, and communicate business models that stand out and scale.

Innovation

How strong is your business model?

Assess every aspect of your completed Business Model Canvas using the Strategyzer Questions for Leaders Assessment.

Download the Mission Model Canvas template

Get the Mission Model Canvas as a printable template, ready to use with your team.

  • A3 PDF, ready to print and put on the wall
  • Built for non-profits, foundations, and mission-driven teams
  • Familiar to use, if you already know the Business Model Canvas
  • Free to download and share with your team

Map how your organization delivers its mission and spot where to improve.

The Mission Model Canvas
Ready to go further?

Start with the tool.
Go further with Strategyzer Playbooks.

$299/yr · Cancel anytime · Team plans available