Too many entrepreneurs and innovators execute ideas prematurely because they look great on paper, only to learn later that their vision turned out to be a hallucination. Stop wasting time and money, and apply the tools and processes that millions of corporate innovators and entrepreneurs use to systematically reduce the risk and uncertainty of new business ideas.
In this virtual Masterclass, David J Bland will go beyond his best-selling book Testing Business Ideas, and share with you the latest thinking and trade secrets. Designed by a team that has been running virtual workshops for over a decade, this Masterclass is hands-on and practical with high energy, countless exercises, and tremendous take-home value.
Day 1: Designing world-class experiments
September 15th • 9:30 - 13:00 EDT // 15:30 - 19:00 CEST
Day 2: Designing experiment sequences
September 16th • 9:30 - 13:00 EDT // 15:30 - 19:00 CEST
Day 3: Managing the testing process
September 17th • 9:30 - 13:00 EDT // 15:30 - 19:00 CEST
Founder & CEO of Precoil, Author and Advisor
David J Bland is an author and founder based in Silicon Valley. In 2015, he founded Precoil to help companies find product market fit using lean startup, design thinking and business model innovation.
David has helped validate new products and services at companies such as GE, Toyota, Adobe, HP and Behr.
David is the co-author of Testing Business Ideas, a Wiley business book with Alexander Osterwalder.
Prior to advising, David spent over 10 years of his career scaling technology startups. He continues to give back to the startup community by teaching at several accelerators in Silicon Valley.
Head of Cloud Academy
Franziska Beeler is an education expert and product manager with 10+ years of experience. As the Head of Cloud Academy at Strategyzer, she develops online courses that help teams and individuals design better business models and value propositions, and de-risk new ideas with business experiments. Previous to developing learning content for Strategyzer, she has worked as a service design consultant and teacher. She holds an MBA in Knowledge Management and Organizational Learning.
Take a moment to go through the technical requirements to guarantee a successful Virtual Training experience on Zoom.
(plus applicable VAT)
Tickets available until July 31st 2020
(plus applicable VAT)