Imagine for a moment that you were given that responsibility in one of the leading pharmaceutical companies, what’s the first thing you would do?
This was the challenge facing Sergey Zverev (Managing Director, Colombia & Ecuador Cluster at MSD) Sergey quickly set up a new innovation infrastructure and got to work creating a new culture inside the company. He began fostering an entrepreneurial mindset and implemented new ways of working within Merck’s Emerging Markets. He enabled intrapreneurs on five different continents to explore ideas for innovative access to Merck’s drugs and vaccines and his team’s efforts contributed significantly to creating new growth.
Fred Etiemble (co-author of The Invincible Company) led the discussion, with Nick Himowicz hosting the show. As usual, we shared practical tools and had some fun exploring what’s hot or not in the world of corporate innovation.
Join us behind the scenes to uncover how to tackle one of the most interesting challenges in the corporate world.