Accelerating innovation with AI

Accelerating innovation with AI


Sept. 24-25, 2024

14:30-18:30 CEST

8:30AM-12:30PM EDT

USD $1,600.00 (early bird, excluding taxes). Contact us for team pricing.

This virtual workshop with Paris Thomas helps you experience ideation, prototyping, and testing with 
the aid of cutting edge AI tools.

Register for free on the Strategyzer Platform to complete purchase.
Early bird tickets available until Aug. 25, 2024.
Tickets for this session will be available until Sept. 21, 2024.

Learn how to use AI models to get from idea to testable artefacts in a matter of minutes. Calibrate customer interviews using synthetic interviews as a starting point. Augment your teams’ ability to experiment and speed up your company’s innovation with AI.

Virtual master workshop agenda

Day 1

  • Introduction to AI terms and innovation mindset
  • Ideation using AI triggers
  • Affinity mapping & napkin sketches
  • Introduction to the business modelling toolkit
  • Value proposition design


Day 2

  • Creating customer profiles with AI
  • Understanding value prototypes
  • Designing value prototypes with AI
  • Calibrate customer interviews with synthetic interviews
  • The Qualitative Interview process
  • Experimentation roadmap planning with AI
  • Team pitches

About Paris Thomas

Paris is a trailblazer in leveraging technology to solve everyday challenges. During the COVID-19 pandemic, he revolutionized remote collaboration by creating virtual studios for interactive workshops, setting a new standard in the industry. His passion for innovation drives a constant pursuit of AI tools that enhance productivity and efficiency in business operations.

With a wealth of experience as a serial entrepreneur, passionate communicator, and Executive Advisor to top teams, Paris combines common-sense solutions with a hands-on approach. His commitment to "always staying relevant" inspires others in the business world to embrace and implement new ideas. Through his innovative strategies and relentless pursuit of improvement, Paris continues to make a significant impact, encouraging others to "just try it out" and experience the transformative power of technology.

course overview

What to expect

Gain experience

Gain hands-on experience with AI tools that you can integrate into your existing innovation processes.

Leverage AI tools

Learn to leverage AI tools. Create visual testing supports in seconds. Speed-up your own thinking by using generative AI as a starting point.

Efficiently gather evidence

Learn how to quickly and efficiently create AI models that will enable you to gather real customer evidence.

Equip your team to stay ahead

Equip your team with the knowledge and skills to stay ahead in the rapidly evolving landscape of AI and innovation.

Accurate testing

Get foundational training to make testing a repeatable process in your organization.

Augment your testing

Remember, while AI is excellent for ideating and generating testable concepts, real human testing remains essential.

Get your ticket

Master workshop

Accelerating innovation with AI


Sept. 24-25, 2024

14:30-18:30 CEST

8:30AM-12:30PM EDT

USD $1,600.00 (early bird, excluding taxes). Contact us for team pricing.
Register for free on the Strategyzer Platform to complete purchase.
Early bird tickets available until Aug. 25, 2024.
Tickets for this session will be available until Sept. 21, 2024.

Train with your team

After running hundreds of masterclasses and workshops we’ve seen what it takes for companies to see results.

The most successful implementations often start with a team. Even 3-5 teammates learning together can create a common language and momentum internally. Often we see these companies send more and more employees master workshop after master workshop.

Funding resources template

Over 60% of past participants have been reimbursed for their master workshop ticket. While we can’t guarantee it, many companies provide employees reimbursement through a budget for continued learning. We have created an email template you can use to share the idea and get buy in from your manager.

These are the questions we get asked a lot

I have never done an online class. What am I getting exactly?

Our virtual master workshops are an experience, not just a Zoom call and slides. Our coaches have been delivering virtual workshops and training for years.

While hundreds of companies have built their businesses by teaching our tools and methodologies—nothing can compare to the real thing. Connect directly with the creators of the global standard in strategic innovation tools like the Business Model Canvas and Value Proposition Canvas, and authors of 5 best-selling business books in over 40 languages worldwide.

Training can be boring, entertaining, or just make you sound smart. Our focus is applicability. What can you do when you get back to work to get 10x results and make your time worth it.

We do virtual differently.

  • Highly active, hands-on simulations: not just theory, you’ll go through real-world simulations and sharpen skills you can demonstrate back at work.
  • Real-world examples of all sizes: see how companies from Fortune 100 to fast growing SME’s have implemented our proven methodology.
  • Network and learn with other innovators: meet like-minded professionals, expand your network and join the community of over 5 million people who use Strategyzer tools.

If you are still unsure or have questions, feel free to get in touch with our team by filling out the form at the bottom of the page.

What will I get when I sign up for a master workshops?

You’ll acquire the tools and processes needed for world-class strategy and innovation: see list here. Included in your master workshop package:

  • Onboarding activity
  • Access to master workshop pre-learning course
  • Personalized virtual badge
  • Access to temporary Slack community workspace
  • 30-day access to the recording of the master workshop
  • Your own eBook
  • Copy of the presentation as a PDF
  • 1-year license for the Strategyzer Platform
  • eCertificate and letter of completion

Where can I view the Terms & Conditions for the master workshops?

Strategyzer master workshop Terms & Conditions: here

What tools will I need?

  • Strong internet connection
  • Computer/Laptop with camera, microphone, and speaker
  • The latest version of Zoom client
  • Slack client (ideally), alternatively access to Slack web application
  • Smartphone
  • Pen & Paper

Once I have signed up, can I exchange my ticket with another person? Can I get a refund? Can I change to another master workshop event?

To exchange your ticket with someone else, or attend an alternative master workshop, email no later than 2 weeks prior to the start date of the chosen master workshop. For refunds, please review our Terms and Conditions here.

Can I attend just part of a master workshop?

You can, but this is not recommended due to the interactive design of the master workshop and its many exercises done in breakout groups that won’t be recorded. However, included in part of your master workshop package will be access to a video recording of the workshop for 30 days after the master workshop finishes.

Please note that you will only receive the eCertificate and Letter of Completion if you attended at least 2 days in real-time.

Is the pre-learning course essential, how much time should be spent on this?

If you want to get the best out of the master workshop, you should complete the pre-learning course. You will then have the advantage of being familiar with the Strategyzer Platform and tools that we use - this will help you to actively participate in the exercises during the actual master workshop.

When does onboarding begin?

Given the nature of our online event, there are onboarding items to complete prior to the event to ensure you maximize your learning experience. We start this process approximately 2 weeks prior to the start of the event. We will contact you via email with further instructions.

If I have a question, who can I ask?

Please send us an email at Once you have received access to the temporary Slack workspace there’s also a helpdesk channel where you can post your questions.

Are you able to provide invoices for purchases?

Yes, we would be happy to provide a proforma invoice if you are looking to purchase 5 or more tickets and are a registered legal entity/company. You are welcome to send us an email to for further details. We will also provide detailed invoices to all registered participants upon completion of purchase.

Can I register for the master workshop on behalf of another individual?

Yes, however you will need to complete the registration with their information (i.e. First Name, Last Name & E-mail address) in order for them to receive all the crucial information prior, during, and after the master workshop.

Do you offer a group discount, and if so, how many tickets need to be purchased to qualify?

A 20% discount on a standard price ticket will apply to group bookings of 5 or more participants from the same company. This discount applies to both physical and virtual master workshops.


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