The Business Model Canvas

The Business Model Canvas
The Business Model Canvas

Mastering Business Models

A self-paced online course to help you learn how to map, design and test different business models.

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Why use the Business Model Canvas?


Map Existing Business Models

Visualize and communicate a simple story of your business model.


Design New Business Models

Use the canvas to explore new business models whether you are a start-up or an existing business.


Manage a Portfolio of Business Models

Use the canvas to easily juggle between "Explore" and "Exploit" business models. 

Business Model Canvas Explained

A 2 minute overview of the Business Model Canvas, a tool for visionaries, game changers, and challengers. This method from the bestselling management book Business Model Generation is applied in leading organizations and start-ups worldwide.

Design Now

  • Sketch your business ideas within the Strategyzer Software
  • Collaborate on projects virtually with your team
  • Use a systematic approach to testing your business ideas
  • Track innovation project progress and risks
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