Acquire the skills, processes & tools needed for designing and running world-class business experiments remotely from your home office.
Too many entrepreneurs and innovators execute ideas prematurely because they look great on paper, only to learn later that their vision turned out to be a hallucination. Stop wasting time and money, and apply the tools and processes that millions of corporate innovators and entrepreneurs use to systematically reduce the risk and uncertainty of new business ideas.
In this virtual Masterclass, David J Bland will go beyond his best-selling book Testing Business Ideas, and share with you the latest thinking and trade secrets. Designed by a team that has been running virtual workshops for over a decade, this Masterclass is hands-on and practical with high energy, countless exercises, and tremendous take-home value.
Designing World-Class Experiments
Designing Experiment Sequences
Managing the Testing Process
You’ll acquire the tools and processes needed to reduce the risk & uncertainty of new ideas:
We believe online experiences shouldn’t be a mere duplication of in-person events. Drawing on our decade-long expertise of running workshops online, we’ve designed a unique and engaging virtual Masterclass that is guaranteed to be an invaluable learning experience.
The more time you can dedicate to the pre-work, the more successful you and your team mates will be during this virtual event.
During the workshop:
Understand the future viability of your business idea. Use your time efficiently to engage in the right experiments. Communicate your ideas clearly through evidence to turn your side hustle into a business.
Clarify the testing process. Build your innovation practice. Communicate evidence and progress to stakeholders. Find the right experiment for the next big risk.
Identify the biggest risks to your business. Reduce risk by generating concrete evidence. Communicate evidence and align with co-founders or other stakeholders. Place small bets to grow your business on the right path to scale.
The workshop was fabulous. It was not just theory, but an action-oriented approach to Business Model innovation.
It adds another level to holistic design thinking.
The best framework to align your entire organization to create and sustain value.
David N. Morris
This is definitely an activity I recommend to any business serious about its future.
Manara International Resources Inc.
Learning to collaborate on the design of a business model may be the most important lesson for creating business advantages.
Michael Anton Dila
Utterly practical, easily understood, and very valuable — a genuinely useful contribution to business leaders in every industry.
The concepts presented were practical yet very innovative and cutting-edge.
McKinsey & Company
I have participated in a lot of workshops, this was one of the best. The day after, my team was able to fix new and promising lines of business!
The Connected Company
I have been using the Canvas with tons of clients, but attending the masterclass has improved my understanding and ability ten-fold.