Join David Bland, author of the international bestseller "Testing Business Ideas" as he leads us through the process of reducing the risk of a new business idea.
Learn the methods to reduce the risk of new business ideas, and increase the likelihood of success for any new venture or business project.
Day 1: Testing Products & Services
Day 2: Testing a Business Model
Day 2: Managing the Process
You’ll acquire the tools and processes needed to reduce the risk & uncertainty of new ideas:
Understand the future viability of your business idea. Use your time efficiently to engage in the right experiments. Communicate your ideas clearly through evidence to turn your side hustle into a business.
Clarify the testing process. Build your innovation practice. Communicate evidence and progress to stakeholders. Find the right experiment for the next big risk.
Identify the biggest risks to your business. Reduce risk by generating concrete evidence. Communicate evidence and align with co-founders or other stakeholders. Place small bets to grow your business on the right path to scale.
The workshop was fabulous. It was not just theory, but an action-oriented approach to Business Model innovation.
It adds another level to holistic design thinking.
The best framework to align your entire organization to create and sustain value.
David N. Morris
This is definitely an activity I recommend to any business serious about its future.
Manara International Resources Inc.
Learning to collaborate on the design of a business model may be the most important lesson for creating business advantages.
Michael Anton Dila
Utterly practical, easily understood, and very valuable — a genuinely useful contribution to business leaders in every industry.
The concepts presented were practical yet very innovative and cutting-edge.
McKinsey & Company
I have participated in a lot of workshops, this was one of the best. The day after, my team was able to fix new and promising lines of business!
The Connected Company
I have been using the Canvas with tons of clients, but attending the masterclass has improved my understanding and ability ten-fold.
We collect votes for specific cities in which you would like us to deliver a Masterclass. At the end of each season we review the votes and, based on your level of interest, we select a new city.