Identify high value jobs
Score your customers' jobs on how important, tangible, unsatisfied, and lucrative they are. Then focus your offer on the high-value jobs that matter most.
The playbooks show you how to put it into practice.
A ranking alone won't win customers
A great tool is just the starting point.
Downloading a Strategyzer tool gives you a practical starting point you can use today. The real value comes from knowing when to use it, how to use it well, and what to do next. That’s what Strategyzer Playbooks are for.
Guided methods
Step-by-step guidance for applying Strategyzer’s methods with your team, instead of just filling in a static template on your own.
The full Strategyzer toolkit
The Business Model Canvas, the Value Proposition Canvas, the Testing Card, the Portfolio Map, and more: Strategyzer’s full library of interconnected tools and methods, ready to use.
Ready-to-run sessions
Facilitation guides, agendas, and digital whiteboards so you can run a session with your team this week, not next quarter.
About the high-value jobs worksheet
Focus on the jobs that matter most
What's inside...
Exercise
Do this exercise to understand which jobs matter most to your customers.
Objective
Identify high-value customer jobs that you could focus on.
Outcome
Ranking of customer jobs from your perspective.
See what a playbook actually looks like
A playbook is not a course, a template pack, or a consulting engagement. It’s guided work that takes your team through a proven Strategyzer method one step at a time.
See Strategyzer Playbooks in action
You have the tool.
Here's what teams do next
Each one is a session you can run with your team this week,
with the agenda and whiteboard included.
Focus on the right customer
A key step to being customer-centric is knowing which customers to focus on. Especially in B2B environments, there can be many different customers, users, and stakeholders, such as decision makers, end users, economic buyers, and channel partners.
Download the high-value jobs worksheet
Get the job selection worksheet as a printable PDF, ready to use with your team.
- Printable PDF worksheet, ready to print and fill in
- Four scoring criteria, important, tangible, unsatisfied, and lucrative
- Built for workshops, with a ready-made example to practice on
- Free to download and share with your team
List your customers' jobs, score each one, and pick the high-value jobs to design for.
