Building An Innovation Culture

Released: April 14, 2022    Length: 53 min


Your job as a leader is to create an environment where people feel safe enough to be able to share ideas, try things out and make mistakes. Over the long term, that’s how innovation will flourish. So how do you make it happen in your organization? How do you build an innovation culture?

Those are questions we’ll address with Garry Ridge on the next StratChat Show.

Garry is CEO of WD-40 Company and he knows how important it is to get culture right when trying to scale an organization. He strongly believes culture has been pivotal to the growth of the company. 

Since he took over in 1997, the share price of his business has multiplied nine times. Not only that, the market cap has gone from $250 million to $2.9 billion. They now also operate in 176 countries and have a growing collection of new brands and products.

Join Alex Osterwalder (author of The Invincible Company),  Nick Himowicz (Host of StratChat) and special guest Garry Ridge (CEO, WD-40 Company) on 14th April.

We’ll use the culture map to break down exactly how Garry drove cultural transformation at WD-40 Company. We’ll spend some time reflecting on how we can apply these principles ourselves. As usual, we’ll also have some fun exploring what’s hot or not in the worlds of leadership and innovation. 

If you’d like to join us, please register here.

About The Speakers

Alexander Osterwalder

Alexander Osterwalder

Dr. Alexander (Alex) Osterwalder is one of the world’s most influential innovation experts, a leading author, entrepreneur and in-demand speaker whose work has changed the way established companies do business and how new ventures get started. Ranked No. 4 of the Thinkers50 list of the most influent... Read more >

Nick Himowicz

Nick Himowicz

Nick is an innovation expert with 10 years experience using Strategyzer’s methodologies. He’s helped hundreds of business leaders and entrepreneurs from around the world apply these tools in their own organizations.

He now spends most of his time creating video content and blogs. His goal is to help introduce an even wider audience to Strategyzer’s tools. Nick is also the host of StratChat which has a combined monthly viewership of 2,000+ people. Previous guests include Hubert Joly (Former Chairman & CEO of Best Buy. Senior Lecturer at Harvard Business School and Author of The Heart of Business.)

Outside of his work with Strategyzer, Nick is building his own YouTube channel. This is where he discusses business, innovation and video content creation.

Garry Ridge

Garry Ridge

Garry O. Ridge
Chairman and Chief Executive Officer 

Garry O. Ridge is Chairman and CEO of WD-40 Company. He joined WD-40 Company in 1987 and held various leadership positions in the company before being appointed to CEO in 1997. He is also an adjunct professor at the University of San Diego where he teaches the principles and practices of corporate culture in the Master of Science in Executive Leadership program. He is passionate about the learning and empowering organizational culture he has helped establish at the WD-40 Company. In 2009, he co-authored a book with Ken Blanchard outlining his effective leadership techniques, titled “Helping People Win at Work: A Business Philosophy called ‘Don’t Mark My Paper, Help Me Get an A.’ ” A native of Australia, Mr. Ridge holds a certificate in Modern Retailing and wholesale distribution and a Master of Science in Executive Leadership from the University of San Diego.

Todd Dunn

A senior leader and innovative-authentic builder who possesses a relentless focus on customer delight and the constant pursuit of growth, both professionally and personally, Todd is the creator of Design for People and the Innovation Process Model. He works with teams to apply methods for filtering, picking, and managing work with early stage companies. 

Todd has over 30 years of experience driving efficiency, innovation and operational excellence in world class organizations such as Cisco, Siemens, McKesson, GE Healthcare and is currently with Atrium Health.

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