Business Model Generation

Provides practical tools to understand, design and implement a new business model or renovate an old one.

Co-created by 470 practioners from 45 countries, and now practiced by millions worldwide.

Designed for executives, consultants, entrepreneurs, managers, designers and leaders of all types of organizations.

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Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model — or craft a new one.

Join the 1M+ people using the handbook to improve and invent new business models. Join the Business Model Generation.

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