The difference between business planning & experimentation

Kurt Bostelaar
February 1, 2016
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 min read
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Experimentation is more productive than planning when designing, testing, and validating new value propositions and business models. In this post, we'll quickly explain the difference between the habits of experimentation and business planning. How well do you know the difference?

Business plans are a great tool for executing known and validated value propositions and business models. They aren't a great tool for the search and discovery of new growth engines where you'll have plenty of assumptions and uncertainty to reduce.

Let's take a look at how attitudes, processes, tools, and other approaches differ in a business planning environment versus an experimentation environment. 

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Kurt Bostelaar
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Kurt Bostelaar
February 1, 2016
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The difference between business planning & experimentation
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The difference between business planning & experimentation

The difference between business planning & experimentation
Insights

The difference between business planning & experimentation

February 1, 2016
#
 min read
topics
No items found.

Experimentation is more productive than planning when designing, testing, and validating new value propositions and business models. In this post, we'll quickly explain the difference between the habits of experimentation and business planning. How well do you know the difference?

Business plans are a great tool for executing known and validated value propositions and business models. They aren't a great tool for the search and discovery of new growth engines where you'll have plenty of assumptions and uncertainty to reduce.

Let's take a look at how attitudes, processes, tools, and other approaches differ in a business planning environment versus an experimentation environment. 

Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer
Strategyzer

Create growth or learn at scale

We can show your company how to use our methodology to understand customers, leverage your assets, and grow. See our enterprise programs to help you achieve strategy and innovation success. 

Learn More

related reads
No items found.
The difference between business planning & experimentation

Experimentation is more productive than planning when designing, testing, and validating new value propositions and business models. In this post, we'll quickly explain the difference between the habits of experimentation and business planning. How well do you know the difference?

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