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IMD Business School: A Short Video Series on the Business Model Canvas

We've recently teamed up with IMD Business School, ranked as the #1 business school in the world by the Financial Times for the last 7 years, to create and launch something truly unique together in 2020.

Strategyzer co-founder and author of Business Model Generation Alexander Osterwalder has been spending some time with the IMD team on their beautiful campus on Lake Geneva in recent months. He's teamed up with the institute's production team to create a short video series about the Business Model Canvas template.

There are two videos, one introducing the tool and the other the running through the common innovation pitfalls.

imd-strategyzer-business-school

1. Introducing the Business Model Canvas:

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2. Common pitfalls when designing your business model:


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Thanks for watching! Any questions? Hit us up in the comments below ;-)


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Learn everything there is to know about managing innovation pipelines with Alexander Osterwalder's latest book:

The Invincible Company

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