Acceleration Sprint

A 7-month innovation process to get a validated business idea ready for scaling in the market.



The Acceleration Sprint is ideal for teams who have already made progress validating their ideas. It combines in-person workshops and remote coaching to help an innovation team test their value proposition in a limited market. Over a 24-week period of intense testing the team will drastically reduce the risk of not delivering customer value and the risk of not making a profit. The team will gather evidence to justify larger investments and prepare for scaling in the market.


The Process


30 weeks


Week 1 - 4

The Preparation phase is all about engaging stakeholders, and aligning on key success factors. At the end of the Preparation phase all participants and stakeholders will have a clear understanding of what they can expect from the Acceleration Sprint, and what’s expected from them.

Phase Breakdown
  • Alignment meeting with leadership team to discuss leadership involvement expected in the Acceleration Sprint
  • Alignment meeting(s) at operational level to discuss project success factors and resources, and review the plan and roles & responsibilities of different stakeholders
  • Set up of infrastructure and logistics for webinar and workshop.
  • Kick-off webinar with all participants to set goals & expectations and introduce the team to their coach and toolkit.
What You’ll Get
  • A roadmap for the following 25 weeks that will allow all participants to allocate their time effectively
  • Access to Strategyzer app and online training for all participants
  • All invitations sent for webinar and workshop.

Acceleration workshop

Week 5

In the 2-day acceleration workshop the last remaining team will co-design with their coach the testing and/or scaling plan for the next 24 weeks. This plan will be adapted to the specific context of the team and its business.

Phase Breakdown
  • The workshop does not follow a standard template and will be tailor made by the coach to adapt to the team’s context
What You’ll Get
  • Testing and/or scaling plan
  • Feedback and guidance from a coach dedicated to the team


Week 6-29

Depending on the nature of the business they’re building, the team’s activities during Acceleration might still be focused on de-risking remaining critical hypotheses in order to build a solid business case (e.g. in a case where there are still critical feasibility hypotheses related to hardware development or a heavy infrastructure required). Other teams might evolve quicker towards scaling challenges such as recruiting required staff, setting up the right legal structure, etc.

Phase Breakdown
  • Design of experiments with guidance from their coach
  • Several rounds of experiments to validate or refute the hypotheses
  • Documentation of findings in the Strategyzer App
  • Problem-solving scaling challenges with guidance from their coach
  • Preparation of business plan presentation with guidance from their coach
What You’ll Get
  • Further evidence of potential of business idea and progress in de-risking it 
  • Business model decisions by the teams: shelve the idea, pivot or persevere
  • Practice of entrepreneurial skills
  • Continued coaching in how to apply the Strategyzer methodology
  • Proposed solutions to the scaling challenges faced by the team
  • A solid business plan

Final Workshop

Week 30

During the final workshop the team will present their business plan to the leadership team or growth board.

Phase Breakdown
  • Business plan presentation to leadership and/or growth board
  • Leadership and/or growth board assess business plan and decide on further investment and scaling of business
What You’ll Get
  • A business model ready to scale


A validated business model ready to scale
Business model decisions by teams based on evidence
Development of entrepreneurial skills within the organization
A managed innovation process applied on project
Investment decisions by growth board based on evidence
Development of innovation leadership skills

The program includes


The right tool kit for innovation

  • A Field Guide with step-by-step instructions and activities to sketch out our first ideas.
  • A set of practical tools (Business Model & Value Proposition Canvas, Test & Learning Card).
  • Online courses teaching the theory and providing practical advice relevant to each phase.
  • The Strategyzer Web App to capture and digitize design and testing activities, document feedback from customers and stakeholders and track the teams’ progress.

World-class coaching by our experts

  • Continuous team coaching adapted to the stage the innovation teams are at in their journey from initial idea to MVP
  • Leadership coaching on innovation portfolio management and how to support innovation teams throughout the program (whether teams make it to the next phase or not)
  • Remote coaching and guidance by Strategyzer coaches to overcome challenges specific to the teams’ idea during each of the three testing phases

Professional Program Management

  • A dedicated Customer Success Manager will enable program set-up in 4-6 weeks,
  • And provide the infrastructure for smooth sailing of all teams throughout the program.

Frequently asked questions

What if my teams are not familiar with the Strategyzer tools and methodology?

How much time will my teams need to invest?

What resources should we make available for this project to be successful?

How do we choose who should be part of the innovation teams?