The Acceleration Sprint can be implemented on its own or as the third phase of the Growth Funnel.
The Acceleration Sprint is ideal for teams who have already made progress validating their ideas. It combines in-person workshops and remote coaching to help an innovation team test their value proposition in a limited market. Over a 24-week period of intense testing the team will drastically reduce the risk of not delivering customer value and the risk of not making a profit. The team will gather evidence to justify larger investments and prepare for scaling in the market.
The Preparation phase is all about engaging stakeholders, and aligning on key success factors. At the end of the Preparation phase all participants and stakeholders will have a clear understanding of what they can expect from the Acceleration Sprint, and what’s expected from them.
In the 2-day acceleration workshop the last remaining team will co-design with their coach the testing and/or scaling plan for the next 24 weeks. This plan will be adapted to the specific context of the team and its business.
Depending on the nature of the business they’re building, the team’s activities during Acceleration might still be focused on de-risking remaining critical hypotheses in order to build a solid business case (e.g. in a case where there are still critical feasibility hypotheses related to hardware development or a heavy infrastructure required). Other teams might evolve quicker towards scaling challenges such as recruiting required staff, setting up the right legal structure, etc.
During the final workshop the team will present their business plan to the leadership team or growth board.
The solution includes face-to-face training workshops and online courses to get everyone up to speed with the Strategyzer tools and methodology. During the sprints, Strategyzer coaches will offer additional advice on how to use the tools and methodology.
It all depends on the phase of the Growth Funnel. In the Discovery phase, team members are expected to spend a minimum of 40% of their time. In the Validation phase this goes up to a minimum of 50%. When they reach the Acceleration phase team members are usually working full time on their new business project.
In addition to the budget required to run this program, key resources will be:
The team will be most successful if its members bring diversity in gender, experience, expertise, etc. But that shouldn’t lead to increasing the size of the team. Indeed small teams systematically outperform big ones in early phases of the innovation journey. So we recommend 3 people per team for Discovery, increasing to 5 people per team for Validation. The ideal team size in the Acceleration phase will be dependent on the specific team challenge (testing, scaling, other).