Learn how to explore and manage new business ideas. Pivot existing business models to avoid disruption.

Get training on the business strategies to design the process and culture to build your Invincible Company. This unique learning experience will shift your mindset, grow your skill set, and help you drive meaningful change in your organization. Taught by the creators of the Business Model Canvas.

Highly Interactive, Hands-On Format with Case Studies & Networking


Highly Active, Hands-On Simulations

Not just theory, you’ll go through real-world simulations and sharpen skills you can demonstrate back at work.


Real-World Examples of all Sizes

See how companies from Fortune 100 to fast growing SME’s have implemented our proven methodology.


Network and Learn With Other Innovators

Meet like-minded professionals, expand your network and join the community of over 5 million people who use Strategyzer tools.

Course Overview


Learn how to explore and manage new business ideas and pivot your existing business models to avoid disruption.


Get foundational training to design the right innovation culture and organizational structure.


Acquire the tools to compete on superior business models, not just product or pricing.


Discover how to identify business model patterns that will help you improve your business models.


Learn how to use innovation metrics to help you measure progress and de-risk ideas.


Gain knowledge on how to create and test the products and services customers want with value proposition design.

Who Attends

Busy full-time professionals who want to level-up their own innovation skills and drive change within their organizations. It’s your chance to go deeper than the books and learn directly from the authors, thought leaders and leading practitioners in the field.

Corporate Innovators Testimonial

Learning how to use the models and how they link together. In particular business model canvas and value proposition canvas. I can definitely see myself using these models within my own organisation but also with clients. The case studies were brilliant.

Abi Cooke
krunch.co, Head Of Client Services, New Zealand

Entrepreneurs Testimonial

Manubhai Jewellers is a legacy company. We also consider ourselves an innovative company. We are always trying new ideas, and concepts - be it designs, marketing or processes. However, due to the lack of a structured approach to innovation, we burn a lot of cash. And, more importantly our team's combined energy. When 8 out of 10 new ideas and projects fail, it takes a mental toll on everyone. That is also the reason that most of the companies in our industry don't innovate much, which in itself is a death sentence for the company. In this context, the masterclass was a revelation. The tools over a structured way to approach innovation and new ideas, while the Testing module will help in checking the merit of the new idea. I personally loved the Portfolio Canvas. As the MD, I am interested in both areas of my business - Exploit and Explore. The portfolio canvas is a perfect tool to keep track of the overall picture.

Samir Sagar
Manubhai Jewellers, Co-owner and Director, India

Coaches Testimonial

The Masterclass was great at pulling the pieces together and provided some great insights. I had some aha! moments during the reasoning for the results of some exercises. Now I am thinking about how concepts like Portfolio Map, the Test Card or the Culture Map can be used in my context. The Masterclass helped me to discover more ways to use these thinking tools.

Felix Rüssel
KEGON AG, Management Consultant & Partner, Germany

We do training differently.

Our in-person and Virtual Masterclasses are an experience, not just a speaker or a Zoom call and slides. Our coaches have been delivering workshops and training for years and we’ve perfected the process through constant iterative improvement.

We put tools in your hands

We are the source

While hundreds of companies have built their businesses by teaching our tools and methodologies - nothing can compare to the real thing. Connect directly with the creators of the global standard in strategic innovation tools like the Business Model Canvas and Value Proposition Canvas, and authors of 5 best-selling business books in over 40 languages worldwide.

We put tools in your hands.

Training can be boring, entertaining, or just make you sound smart. Our focus is applicability. What can you do when you get back to work to get 10x results and make your time worth it.

2022-05-10 Benjamin Mora in action

Funding Resources

Over 60% of past participants have been reimbursed for their Masterclass ticket. While we can’t guarantee it, many companies provide employees reimbursement through a budget for continued learning. We have created an email template you can use to share the idea and get buy in from your manager.

Get the Email Template

BIC-Funding-template (1)

Masterclass Agenda

Day 1:

  1. TOOLS
    • Understand the Innovation Process
    • Business Model Design
    • Value Proposition Design
    • Design thinking and designing competitiveness
    • Competing on business models
After hours session (physical pax only)
  • Drinks and dinner

Day 2:

  1. TEST
    • Lean Startup and Testing Business Ideas
    • Systemically de-risk your business model
    • Designing strong experiments
    • Managing innovation (in existing companies)
    • Shifting from old to new business models
    • Innovation Culture Readiness

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What will I get when I sign up for a Virtual Masterclass?

Where can I view the Terms & Conditions for the Virtual Masterclass?

What tools will I need?

Once I have signed up, can I exchange my ticket with another person? Can I get a refund? Can I change to another Strategyzer Masterclass Event?

Can I attend just part of a Masterclass?

Is the pre-learning course essential, how much time should be spent on this?

When does onboarding begin?

If I have a question, who can I ask?

Are you able to provide invoices for purchases?

What is the difference between Testing Business Ideas and Building Invincible Companies Masterclasses?

With the purchase of a ticket, do we get access to your Online Courses: Mastering Business Testing, Mastering Business Models, and Mastering Value Propositions?

Can I register for the Masterclass on behalf of another individual?

Do you offer a Group Discount? If so, how many tickets need to be purchased to qualify?